The performative male, or the performative man, is a type of persona that has garnered attention in online communities over the years. The performative male is a title given to men who are seen superficially performing hobbies or interests like feminism, underground music or drinking matcha. Unconventionality is the life force of the performative man: creating a character out of one’s self who is simply ‘not like other guys.’
Truthfully, the epitomized performative male, who dons a tote bag and feminist literature, is rare. That being said, the impacts of this phenomenon can be ultimately harmful to women and men alike.
In short, the performative male is a product of misogyny. The main appeal of the performative male is that he is the antithesis of misogyny or sexism. However, by doing this he perpetuates misogyny by using it to his advantage.
According to Merriam-Webster, Misogyny refers to hostility, aversion, or even violence against women. In subtle ways, misogyny hurts everyone. Misogyny is not only composed of contempt towards women, but it also creates and solidifies the divide between men and women. Even feminine words are commonly given a negative connotation compared to male counterparts. For example, governor compared to governess or master compared to mistress. The subtle influence of misogyny is everywhere— even in our language.
The subtle contempt towards femininity in the general population bred the ‘performative male’.
The performative male is created by superficially rejecting the notions of the patriarchy for the sake of novelty. Things like using nail polish or eyeliner, studying feminism or being inclined toward fashion may come to mind as common examples. What makes these actions performative is when they are being performed to signal uniqueness, or that they are unlike other men to women.
Additionally, what makes these men performative is their apathy towards feminism beyond a surface level. What separates a performative man from a genuine, authentic feminist who happens to be male is the honest empathy towards women’s struggles.
It would be irresponsible to assume that every man who fits this style is performing for female approval. Especially considering how many real men authentically have somewhat unconventional interests. The criticism of performative men becomes unjust when it is sweepingly generalized towards all male feminists or effeminate men. I have noticed that the current conversation of male feminism seems to be centered on men exclusively using feminism for their own gain.
While it is true that the stereotypical performative male is closer to a myth than reality, elements of the performative man linger throughout many men in our society. That being said, it is essential to be cautious and carefully consider the actions of those around you, as well as train your mind to spot inauthenticity. Additionally, I suggest that everyone, regardless of gender, should not feel pressured to perform for others. In the long run, it is entirely healthier and responsible to be true to oneself.